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Frontier Silicon announces new German representative for Multimedia Devices

London, UK - 6th November, 2002: Today Frontier Silicon, a fabless semiconductor business whose core products include system-on-chip (SoC) devices for Digital TV, Digital Radio and other emerging consumer multimedia products announced its appointment of a new representative for the German, Austrian and Swiss markets. Prisma sales service GmbH is a major representative for the Central European market with partners including Winbond, Xicor and Intel.

Says Anthony Sethill, CEO, Frontier Silicon: "Frontier's Chorus digital audio processor has already positioned us at the forefront of the digital radio revolution. Our customers are coming first to market with low-cost, high-feature, DAB enabled products and we expect to find similar success in the digital TV market with our DVB and digital audio processor, which is now at an advanced stage of development. The appointment of Prisma will enable us to expand the reach of our technologies in Europe and reach the key German automotive and consumer electronic brands."

Says Heinz Wuebbena, General Manager, Prisma: "Frontier's solutions for Digital Radio and Digital TV are very synergistic to our current product portfolio. We believe in DAB as the future broadcast radio standard in our market and see also opportunity for DTT. With a strong focus on communications and automotive customers we are confident to open the market for current and future Frontier products".

ENDS

Editor's Notes

Frontier Silicon has a new approach to highly integrated system-on-chip (SoC) silicon that will enable mass-market penetration of digital multimedia technology using advanced multi-threaded processor designs licensed from Imagination Technologies. Frontier's Chorus digital audio processor is shipping now, and Chorus Evaluation Systems are being used by a number of manufacturers worldwide. Complete Chorus baseband RF modules will be available for shipping later this summer (2002) and a single chip Digital TV solution, expected to enable lowest cost digital TV products, will be completed in the second half of 2002.

Mass-market products using the Chorus processor will be available for consumers in Q2/Q3 2002 from VideoLogic and Goodmans, with further consumer products to be announced. Products using Chorus will include a stand-alone portable DAB radio, portable CD radio unit, hi-fi micro system, both in-car and hi-fi tuner products and a DVD player with DAB.

About Frontier Silicon

Operating at the frontiers of the digital revolution Frontier Silicon is a fabless semiconductor business whose core products include system-on-chip (SoC) devices and RF baseband modules for Digital TV, Digital Radio and other emerging consumer multimedia products. Frontier's key markets include consumer electronic, automotive entertainment and PDA/mobile phone manufacturers.